How ScalingMate Generated $90K+ in Qualified Opportunities for BNPL40

The Client

BNPL40 is a leading alternative payments agency, founded by Nicholas Beardsley (ex-PayPal, Klarna, Worldpay), and staffed by experts in product, engineering, revenue ops, GTM, and partner marketing. BNPL40 specializes in developing alternative payments products, executing partner-led go-to-market plans, and delivering embedded fintech expertise for financial institutions and platforms in the US.

The Challenge

BNPL40 wanted to break into key fintech markets and book meetings with high-value platform clients. They needed:

• A tightly defined US Ideal Customer Profile (ICP)

• Hyper-targeted outbound to generate qualified meetings

• A scalable process to deliver real, qualified opportunities

Why ScalingMate

BNPL40 chose ScalingMate to automate and optimize their outbound sales funnel. Our goal: deploy AI-powered outbound, deliver ICP-fit leads, and drive revenue opportunities - fast.

The Solution

ScalingMate:

• Built a highly targeted list of US fintechs using advanced data enrichment

• Deployed AI SDR agents to automate outbound campaigns across email and LinkedIn

• Personalized messaging tailored to each buyer

• Automated lead generation and qualification, focusing on high-value meetings

The Results

• Over $90,000 in net-new qualified opportunities generated within months

• Consistent pipeline of meetings booked with ICP-fit fintech platforms

Key Insight

ScalingMate delivered what BNPL40 needed most: more leads, more meetings, and more revenue opportunities - faster and with less manual effort.

Client Testimonial

“ScalingMate were an absolute pleasure to work with and achieved the outcome we were looking for. Most business problems can be solved by more leads! And that is what we got.”

— Nicholas Beardsley, Founder, BNPL40